Consulting
Your business has already achieved success.
However, savvy business owners realize they need to continually differentiate themselves from the competition for steady revenue growth. Many times in working with clients on marketing planning, other business gaps are identified.
Occasionally there is a major conflict or other barrier. We can assist with getting past that too.
We jump in, when asked to help, with solid business planning. The cross over really makes sense. You could have the greatest marketing plan in the world, but without the appropriate staffing, technology or other internal resources in place, your chance of success diminishes. Our comprehensive and confidential business evaluations will create a better path for success. We start with interviews with internal stakeholders, client or market evaluations and a SWOT analysis.
Our leader, Darla Palmer-Ellingson, not only has a strong track record in transformational business consulting, she also holds degrees and advanced experience in communications and engineering. So whether it is leading a gathering of key stakeholders or recommending critical software and equipment upgrades, we have you covered.
"Be relevant- it is where the world is going."
It is surprising how many companies exist without a roadmap from where they are today to where they want to go in the future.
A written marketing plan does not need to be lengthy, but should include target market strategies, market positioning, brand recommendations, marketing technology recommendations, channel strategies, campaign planning, key performance indicators and marketing budget breakdowns. We show you step by step what needs to be done and who is assigned to the role. Plans incorporate your existing infrastructure and resources, while check-ins and adjustments will keep your plan optimized over time.
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